purpose

our vision

be.group will be recognized as a preeminent leader, setting the standard among organizations providing quality housing, health and support services for older adults in California and the western United States.

our mission

be.group is dedicated to providing quality housing, health and support services, primarily for older adults of all faiths, that enrich the physical, social and spiritual dimensions of their lives. be.group also is committed to acting as a resource for the communities in which we operate.

our core beliefs

• be.customer-focused—We believe every interaction is an opportunity to provide a positive and memorable experience.
• be.excellent—We believe that great experiences require a commitment to our people, consistent processes, and a passionate attention to detail.
• be.accountable—We believe that holding ourselves and others accountable to act in the best interests of our customers and the organization enables us to be the best.
• be.expert—We believe our commitment to learning and sharing knowledge leads to a rewarding work environment and improves the customer experience.
• be.a good team member—We believe that a great workplace depends on mutual respect, trust, and open communication.

being nonprofit

Many studies have shown that nonprofit organizations such as be.group provide older adults with a higher caliber of housing, care and services than for-profit providers. There is one key reason: The revenues we produce are invested back into the quality of our communities, programs and services—not paid out in dividends to stockholders. Every dollar we earn after expenses goes toward providing a superior quality of life for the people we serve.